Magazine

July 2015

Cover Story/Trends

The Inside-Out Convention Center

Welcome to today's convention center: designed for flexibility, comfort, wellness, connectivity, and community. And a little adventure, too.

Barbara Palmer

Cover illustration by Leif Parsons

Features
a pile of food waste, such as eggshells and fruit and vegetable peels, on a white background

 CMP Series

Reducing Food Waste at Your Meetings

How can you balance your gut instinct to never let attendees see an empty plate with a more sustainable F&B program?

Corin Hirsch

a pile of food waste, such as eggshells and fruit and vegetable peels, on a white background
Photo credit: Jacob Slaton

 Speakers

Josh Linkner on Reinvention

The entrepreneur and Detroit native will present a Convene-sponsored keynote at the DMAI Annual Convention this month — rooted in the comeback story of his hometown.

Christopher Durso

Photo credit: Jacob Slaton
IoT area 2

 Features

Bringing the Consumer Experience to the Trade-Show Floor

Consumers increasingly are expecting authentic, emotionally compelling interactions from the companies they patronize. That doesn’t go away when they’re attendees on a show floor.

Christopher Durso

IoT area 2
Departments
online

 Online

Interactive Learning Goes Big on Digital Learning Day

Digital Learning Day spotlighted best practices in education technology around the country — and included a content-rich online program.

Christopher Durso

online
tamft

 There's A Meeting for That

If You Plant It, They Will Come

Vermont devotes serious attention and resources to attracting visitors — and its vibrant agritourism sector is a big page in its portfolio.

Corin Hirsch

tamft
inno

Supported Article  Innovative Meetings

Inside Challenge Festival 2015

The already-elaborate Challenge Festival startup competition added a new component this year: four full-day conference programs.

Christopher Durso

inno
Expo floor

 Forward Thinking

Expo Growth Factors

According to the latest CEIR Index, exhibitions just experienced the highest quarterly increase in eight years. How does your show stack up in comparison?

Dave Lutz, CMP

Expo floor
Teams celebrate during the closing ceremony of the Shell Eco-marathon Americas 2015 in Detroit, Mich., Sunday, April 12, 2015. (Bryan Mitchell/AP Images for Shell)

 Giving Back

Around the Track at the Shell Eco-marathon Americas

Why has Shell spent 30 years encouraging students to design fuel-efficient concept cars? To power the innovators and innovations of the future.

Jennifer N. Dienst

Teams celebrate during the closing ceremony of the Shell Eco-marathon Americas 2015 in Detroit, Mich., Sunday, April 12, 2015. (Bryan Mitchell/AP Images for Shell)
Plenary
montreal

 Convene On Site

Montreal, Reimagined

Europe is just a quick 90-minute flight from New York — or so it seems when you land in Montreal, with its Old World charm, cosmopolitan vibe, and French-speaking citizens.

Michelle Russell

montreal
indy

 Convene On Site

Finding the Indie in Indy

Nicknamed the Crossroads of America for the several major highways that intersect there, Indianapolis is less than a day’s drive for more than half of the U.S. population.

Jennifer N. Dienst

indy
Creative professional's work items and tech gadgets from above

 The Intersection

Using Tech Without Fear

Navigating the morass of modern technology, with its thousands of apps and ever-changing social media, can make anyone feel overwhelmed — and technologist Ben Hammersley can relate.

Corin Hirsch

Creative professional's work items and tech gadgets from above
spokane

 Convene On Site

Spokane Steps Up

In May, Visit Spokane hosted us for a press trip to show off the Spokane Convention Center, which in February completed a $55-million expansion and renovation. My visit kicked right off with a tour of the LEED Silver–certified center, and it was apparent that a lot of thought went into how the 91,000 square feet of new space would complement the rest of the facility.

Jennifer N. Dienst

spokane
post-con

 Post Con

2015 T3 International Conference

Texas Instruments brought thousands of educators to The Lone Star State to amp up their tech skills.

Kate Mulcrone

post-con
Gold football helmet, side view, isolated on a white background

 Unconventional

Speaking Tips From Jocks

So many speakers have so many different speaking styles. How do you know what might resonate with your audience?

Convene Editors

Gold football helmet, side view, isolated on a white background
Boardwalk-1024x744

 Convene On Site

Southern Charms in Virginia Beach

My first glimpse of Virginia Beach’s legendary warmth didn’t come from the weather — which was balmy in mid-April, the first day of a fam trip hosted by Virginia Beach Convention & Visitors Bureau — but during the 20-minute ride from Norfolk International Airport to the shore, as our driver patiently described what we saw along the way.

Corin Hirsch

Boardwalk-1024x744
Business executive preparing presentation on corporate financial data and reports using  a tablet and wifi

 Research

Don't Rely on Last Year's Metrics

In the age of big data, metrics are key — which in the meetings industry means you’re constantly scrutinizing information from your previous shows and applying it to your next show.

Christopher Durso

Business executive preparing presentation on corporate financial data and reports using  a tablet and wifi
pre-con

 Pre Con

IEC (Independent Electrical Contractors) Con 2015

Electricians from around the country will gather in Florida this fall.

Kate Mulcrone

pre-con
charlie

 Apps

Meet Charlie, Your New Virtual Assistant

Meet Charlie, an app that acts like a virtual personal assistant.

Barbara Palmer

charlie
Also In This Issue
to the point

 To the Point

From the Outside In

Drawing inspiration from non-meeting activities.

Deborah Sexton

to the point
behind the scenes

 Behind the Scenes

‘A More Dynamic Landscape’

We’re putting the finishing touches on pcmaconvene.org, our almost-ready-for-prime-time new website.

Michelle Russell

behind the scenes