How RSA Keeps Their Annual Flagship Event Fresh

Author: Christopher Durso       

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Event Details

Feb. 13–17, 2017

Moscone Center San Francisco

OVERVIEW

Network-security company RSA enjoyed record attendance at its flagship event for information security and cryptography, with more than 43,000 industry professionals taking in 15 keynote presentations and 500-plus sessions.

CHALLENGES

When we talked to RSA Conference organizers in advance of this year’s show, they were most concerned about keeping the program new and fresh, especially considering growing global interest in cybersecurity. (Read our Pre Con profile.) Sessions included “Hacker’s Perspective on Your Windows Infrastructure,” “How Google Protects Its Corporate Security Perimeter Without Fire-walls,” and “How to Catch a Snowden.” “Over the last few months, information security has experienced both tremendous highs and weathered scrutiny of lows, as experts in private and public sectors debated various practices of information sharing,” Linda Gray Martin, director and general manager of RSA Conference (RSAC), said in a statement. “As a result of this increased exposure, it was critical to have an RSA Conference full of constructive dialogue, discussion, and debate that will form the information-security agenda and continue to move our industry forward.”

INITIATIVES

New programs this year included the Early Stage Expo, for security and privacy startups, as well as a series of educational programs: RSAC CyberSafety Initiative, addressing cyber-awareness for children; RSAC Security Scholar, connecting cybersecurity students to industry experts; and RSAC College Day, designed to help students navigate their career options.

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