PCMA Convene

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Michael Gehrisch: ‘A Trusted (Online) Source’

Michael Gehrisch, CEO of DMAI talks about the future of CVBs in this video.

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Convene’s Editor in Chief Michelle Russell spoke with Michael Gehrisch, CEO of DMAI, at PCMA’s 2011 Convening Leaders in Las Vegas about topics including the future of digital content for CVBs.

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Barbara Palmer

Barbara Palmer is senior editor and director of digital content.

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