By using an effective marketing strategy, event strategists can grab last-minute attendees, according to mdg’s KC Coerr.
New tools and ways of delivering online content will help you get — and keep — users’ attention.
For event designer Lisa VanRosendale, creating friction for attendees — and goosebumps — is a key part of her strategy.
Events need to appeal to the hearts and minds of potential attendees — but too often our pitches fail to reach them at an emotional level.
The Opportunity Collaboration summit brings professionals from different disciplines together to create sustainable solutions to poverty and social injustice — in as “un-conference” a way as possible.