Engagement + Marketing

The Power of Stories

Attendees have stories to tell, and it's time to listen.

The Human Voice from StoryCorps on Vimeo.

Great presenters are great storytellers. But you don’t have to be polished or think of yourself as having any talent for speaking to tell a story that holds value for others. You just have to be willing to share. And sharing stories is what the “National Day of Listening” is all about.

Today, November 26, is the third annual national listening day, the brainchild of the nonprofit organization StoryCorps. The project aims to preserve our stories, and to connect us to one another through our experiences.

Says StoryCorps founder Dave Isay:

“By listening closely to one another, we can help illuminate the true character of this nation reminding us all just how precious each day can be and how truly great it is to be alive.

StoryCorps has set up permanent recording booths in New York, San Francisco and Atlanta, and has taken the booths on the road to American cities.

What kinds of stories would your meeting attendees tell — and what would you learn by listening to them — if you gave them the opportunity?

Barbara Palmer

Barbara Palmer is senior editor and director of digital content.