George Aguel, who celebrates his five-year anniversary heading up Visit Orlando in 2018, weighs in on what’s new and what’s next for the destination.
Influencers are all over social media touting the latest place to see, restaurant to visit, or shoe to buy. So why haven’t destinations harnessed that power to target meeting planners? One city is about to try — and others likely aren’t far behind.
How planners can leverage relationships with DMOs to create better meetings.
If it seems like planners and DMOs have a closer relationship these days, one of the reasons is the evolving role of customer advisory boards — which second-tier cities and other destinations increasingly are using to change the way they do business.
Now in its 34th year, Florida Encounter brings meeting planners and Florida-based suppliers together for three days of face-to-face appointments, educational sessions, and local activities. For many participants, it’s also a much-anticipated reunion with comrades and colleagues, as well as an excuse to get better acquainted with the show’s host city.
More than 140 countries explore how to sustainably feed more than 9 billion people by 2050.