Magazine

March 2015

Cover Story/CMP Series

How 3D Printing Is Impacting the Meetings Industry

3D printing promises to upend manufacturing, disrupt existing supply chains, and rewrite how products come to market. It’s already led to life-saving innovations in medicine, and groundbreaking advances in construction and design.

Molly Brennan

Cover photography by Eric Helgas

Features
Filled answer sheet focus on pencil

 Meetings Market Survey

Convene's 24th Annual Meetings Market Survey

As global GDP continued to creep upward in 2014, so too did the meetings industry. 

Michelle Russell

Filled answer sheet focus on pencil
Departments
tamft

 There's A Meeting for That

Inside the Oscars of the Oscars

In 1964 a dozen trophy retailers and suppliers got together to form the Northern California Trophy Dealers Association

Barbara Palmer

tamft

 Forward Thinking

4 Strategies to Raise Attendance

I really love analyzing conference-attendee data and revenue. I know, pretty nerdy. But stick with me on this.

Dave Lutz, CMP

mind, body, spirit, soul and you - balance or wellbeing concept - handwriting on colorful sticky notes against grained wood

 Development

Institute for Healthy Destination Accreditation Introduces Wellness Certification

A new certification that puts an emphasis on wellness can help you determine whether hotels and other venues make health, fitness, and the wellbeing of guests a priority.

Michelle R. Davis

mind, body, spirit, soul and you - balance or wellbeing concept - handwriting on colorful sticky notes against grained wood
innovative

Supported Article  Innovative Meetings

How One Conference Built an Emergency Room on the Show Floor

Why did the American College of Emergency Physicians build the emergency department of the future on its show floor? To better serve exhibitors — and improve patient care.

Christopher Durso

innovative
giving-back

 Giving Back

Bringing CSR to a Special-Needs Conference

Community service is important to American Speech-Language-Hearing Association attendees. So the organization brought its CSR program directly to them.

Corin Hirsch

giving-back
Bewertung

 Technology

Simple Ways to Increase Survey Response Rates

How can you get attendees to respond to your surveys? By tailoring them for mobile engagement, deploying them strategically, and more.

Kate Mulcrone

Bewertung
Directly front view of a modern white mobile smart phone with flat design application icons on the screen isolated on white background. High quality.

 Online

A New Mobile App Certificate Course

A new ‘m-learning’ course on mobile app technology is designed to peel away vendor bias and get down to basics.

Barbara Palmer

Directly front view of a modern white mobile smart phone with flat design application icons on the screen isolated on white background. High quality.
Plenary
Group of designers working on icons for the application

 Social Media

Leveraging Social Data to Improve Your Meetings

Big data means big change for meetings and conventions.

Kate Mulcrone

Group of designers working on icons for the application
Large group of people in the shape of a heart.

 Research

Maximizing Attendance

Why do people go to meetings and conventions?

Convene Editors

Large group of people in the shape of a heart.

 Destinations

Is Cuba Meetings-Ready?

In December, President Obama announced that the United States would “normalize relations” with Cuba after more 50 years of estrangement, igniting a flurry of press about who can now travel to Cuba. Just 90 miles from Florida’s southern tip, the steeped-in-time island has tantalized would-be visitors for decades.

Corin Hirsch


 Event Venues

The Sydney Festival's Unique Stage Set

A focal point at this year’s Sydney Festival — an annual celebration of art and culture that encompasses 100 events in more than 30 venues in the Australian city — was Higher Ground, an M.C. Escher–inspired “architectural sanctuary” designed by the Irish-born, U.S.-based artist known as Maser.

Convene Editors

mike mcallen

 Career Path

Mike McAllen

Founder, Grass Shack Events & Media; AVforPlanners; and Meetings Podcast

Convene Editors

mike mcallen

 Destinations

Off the Beaten Path in the Yucatan

Grand Velas Riviera Maya has perfected the luxury experience for groups.

Kate Mulcrone

a pile of food waste, such as eggshells and fruit and vegetable peels, on a white background

 Event Design

6 Ways to Cut Down on Food Waste

Food waste is a growing concern for the entire events industry.

Sandra Wood, CMP

a pile of food waste, such as eggshells and fruit and vegetable peels, on a white background
201503-plenary-postcon

 Post Con

Entomology 2014

Event organizers expected 3,500 attendees (insect experts) at Entomology 2014.

Corin Hirsch

201503-plenary-postcon
ada_together-we-can-logo

 Pre Con

2015 American Diabetes Association (ADA) EXPO Chicago

The ADA’s most visible initiative is linking diabetes to overall health and wellness.

Kate Mulcrone

ada_together-we-can-logo
Also In This Issue
to the point

 To the Point

Positive Results

It was a good year for meetings, but how can we maximize attendance in the future?

Deborah Sexton

to the point
behind the scenes

 Behind the Scenes

Inquiring Minds

Curiosity is a virtue. And that explains our approach to much of the content we serve up in Convene.

Michelle Russell

behind the scenes