Cover Story/CMP Series
Big data is the big buzzword. But what can it do for you? Help you figure out where your attendees are coming from and what they're interested in and better negotiate and track your expenditures.
Cover illustration by Eric Frommelt
They're 29 or under. They work in meetings, conventions, and business events. And they're proven leaders. Presenting the winners of PCMA’s first-ever 20 in Their Twenties program.
Seventy-four percent of smartphone users today enable location-based services, according to a recent Pew Research Center report.
Planner Tina Squillante took a standard classroom-style medical meeting and, by applying lessons she learned at PCMA Convening Leaders, blew it out of the water. This is how she did it.
Pulitzer Prize-winning author, presidential historian, biographer, and political commentator Doris Kearns Goodwin has spent her writing career meticulously excavating stories that reveal the talents and foibles of the leaders who helped forge the United States.
Now that most attendees have the ability to snap and share photos instantly, the rules to event photography are changing. Here's what you need to know to protect attendees’ privacy, aggregate crowdsourced content, and secure the rights to your multimedia.
Conference planners have long relied on written descriptions to sell educational content to potential attendees. But meeting sessions aren't delivered in book format, so why would planners confine their descriptions to text?
Supported Article Innovative Meetings
A successful journalist, frustrated with the lack of events targeted to her specific needs, decided to start her own technology and media conference. Here's how she built the first-ever KEEN Digital Summit.
Across nearly every industry, exhibit-booth footprints are shrinking. However, there is a silver lining: the opportunity to develop fruitful strategic partnerships. Just be ready to prove why a sponsor's dollars are well spent on your organization.
From yoga at an executive summit to a wellness program at a public high school, how a simple group activity is helping create a healthier community.
To survive and thrive in the midst of constant disruption, a meeting professional needs to be resilient. For advice and insight into exactly how, we talked to Andrew Zolli, executive director and curator of the PopTech conference.
The Craft Brewers Conference & BrewExpo America will be presented by the Brewers Association (BA) at the Colorado Convention Center in Denver on April 8-11.
There's a lot to be gained by looking at adult education in a new way.